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, by Hans Peter Bech
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Product details
File Size: 3781 KB
Print Length: 222 pages
Publisher: TBK Publishing® (March 29, 2015)
Publication Date: March 29, 2015
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B00VELDSP8
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Amazon Best Sellers Rank:
#147,901 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
We needed inspiration to handle some of the channel sales challenges in our sales department and found the inspiration and guidelines in the book. I can highly recommend the book for all in the IT industry dealing with channel sales.Only issue is that the illustrations in the paperback edition is a bit blury.
As someone who has worked in channel sales for many years and now oversees a channel program in the technology field, I found this book enormously helpful. It is easy to read while also laying out very clearly the how to of recruiting, managing, enabling, and growing a successful channel network. I have taken many of the lessons learned from this book and saw immediate results with my company. If you work in channel sales, either as an individual contributor or as a manager, I highly recommend you buy this book and commit every page to memory!
To me this book was much more than just a "how to" for building partner channels. It's about how to grow and scale for software companies. What some companies do to grow to get to one stage isn't what will allow them to grow to the next stage. The book has started a large discussion in my company on who we are, what is our model and how do we grow to the next stage. It was a vital discussion that needed to happen and can only help the company now.That said, the "how to" parts, if you create a partner channel strategy, are incredibly helpful and insightful as well. It's just that instead of throwing them at you and telling you that now you can make a million dollars or euros, you start from a point where you can decide for your company what strategy would work best.
Excellent manual covering how channel sales is done. I highly recommend this book to anyone engaged with the channel sales model.
I used the book to propose using my company as as a channel partner to a large SAAS company. Based on knowledge gained from the book, we were successful in receiving agreement to our proposal as their first channel partner which was not in their current business model as in-house B2B sales only.
Hans "Building Successful Partner Channels" is an excellent read offering terrific perspective for anyone interested in growing their indirect channel in software. As the Channel evolves this book offers terrific perspective along with a blueprint for how to build a channel from the ground up!
Great read for any business leader looking to engage in an indirect sales model (or looking to improve their existing model). In fact, as a channel manager myself, I used several principals in Hans Peter Bech's book to develop best practices for partner recruiting and business development. Truly a must read...
This book is a great guide for anyone facing the challenge of starting and building a channel business, even if you have extensive knowledge in that area or you already have a channel you manage, the book pushes you to look at things from a different perspective. The book is well written, simple and easy to navigate and at the same time illustrative and actionable. I would recommend this book to anyone either running a channel or in the midst of creating one, especially in the It industry. I love that Hans writes this book about the topic and does not spent too much time on fancy text, stating the same things as many business books do. Most sentences are written with care and meaning.Guðmundur - VP of Cloud Channel and Distribution
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